STLtoday article: Winner who got candy bar, not cash, sues from evharben@msn.com

Saturday, June 25 2005


Personally I tink this DJ should be called DJ Sick and not Slick

Bill Bergadano


The Kaskey Family wrote:

>I heard the transcript of the '107th caller' on another list. I think it was a mean, rotten, low devious trick & the station should be heavily fined & the announcers banned for life. There is
>way, way too much of this kind of indecency in our every day life (not even touching on our government). We can do with a lot less. Well............you asked for opinions..........
>
>don kaskey san francisco ca
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>EMAF@STLtoday.com wrote:
>
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>
>>This STLtoday.com article -- "Winner who got candy bar, not cash, sues"--
>>has been sent to you by: "evharben@msn.com"
>>
>>Hello DXers,
>>
>>Here is an interesting story of a radio station's fake promo campaign.
>>Brings to mind the false promo the old KWK 1380 did in the mid 1970s, and
>>cost them their license!
>>
>>Enjoy. Comments??
>>
>>Best abd 73 73s!
>>
>>Terry Klasek
>>Saint Louis, Missouri
>>
>>Winner who got candy bar, not cash, sues
>>By THE ASSOCIATED PRESS
>>
>>Below is the link to the story.
>>http://www.stltoday.com/stltoday/news/stories.nsf/nation/story/57F6B12E0D410B5F8625702A000AC756?OpenDocument
>>
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>>Here is the story.
>>
>>LEXINGTON, Ky. - A woman who won a radio contest that promised the winner
>>"100 grand" sued after the station gave her a candy bar - a Nestle's 100
>>Grand - instead of $ 100,000.
>>
>>Norreasha Gill filed a complaint Wednesday in Fayette District Court
>>against Atlanta-based Cumulus Media, which owns WLTO-FM in Lexington. Gill,
>>28, says the station and its parent breached a contract to pay $ 100,000 to
>>the contest winner.
>>
>>Night host DJ Slick sponsored the station's contest to "win 100 grand,"
>>Gill said in the lawsuit. Gill won by listening to the radio show for
>>several hours and being the 10th caller at a specified time.
>>
>>She went to the radio station the next morning to pick up her prize, but
>>was asked to return later. When she got home, she found that the station
>>manager had left a message explaining she had won a 100 Grand candy bar,
>>not money.
>>
>>Later, he offered her $ 5,000, Gill said. "I said I wanted $ 95,000 more,"
>>she said. "Nobody would watch and listen for two hours for a candy bar."
>>
>>DJ Slick did not return an e-mail from the Lexington Herald-Leader, but he
>>said on his Web site that he had left his job. WLTO and Cumulus declined to
>>comment.
>>
>>Experts said the radio station could face action by the Federal
>>Communications Commission.
>>
>>FCC regulations say contest descriptions can't be false or deceptive and
>>that stations must conduct contests as advertised.
>>
>>_____________________________________________________________________
>>
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